Behind the Design

An Insider’s Look at the New Pottery Barn Store in Sydney, Australia

On May 2, Pottery Barn opened its first store in Australia, on the same strip of prime Sydney real estate as sister brands Williams-Sonoma, Pottery Barn Kids and west elm. The opening was met with great excitement by customers, many of whom had only ever been able to browse product online.   




The new store is absolutely stunning, and visitors loved the experience of getting to interact with the wide variety of Pottery Barn products in person.




We talked to Theresa, the store manager at the new Sydney Pottery Barn store, to get an insider’s perspective on the new store’s opening day.

Favorite item at Pottery Barn’s new Sydney store: “Customers love the cool-weather throws, such as Fur and Essential Cozy.”

Most fun overheard comment:  “This is a magical wonderland!”

What customers love about Pottery Barn in Australia: “That it’s a new and exciting retailer in Australia here for the first time. Customers thought the merchandising was amazing — esspeically compared to anything here yet.”

Fall item that’s flying off the shelves: “Australians love to entertain — the drink dispenser and stand combinations, we can’t keep them in stock!”

Most far-flung visitor to the store: “We had customers fly in from Perth to shop with us on opening day.”




Have you visited our Sydney store? We’d love to hear about your experience shopping there!



I am beyond in love!!! Been in Australia 13 years and I’ve had to go without!!!! I have been thinking of grabbing a flight up and having a look. THAT is how much I am hanging out for it! AND we are remodelling/renovating right now and although I have been online constantly, I want to see it in person!!! Please, please, please come to Melbourne soon!

I had the opening day marked on my calendar for months and made a bee-line to Bondi junction after work when the day finally arrived.. Can’t tell you how delighted I am that you are here in Australia. Found the prices to be very reasonable compared with some other overseas brands that come here (please don’t change that!) and have been telling all my friends to check out Pottery Barn for life-changing interiors!!!

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