Category Archives: Behind the Scenes

Print & Pattern: Inspiration for our Fall Pillow Collection

Behind the Design, Behind the Scenes | | | 2 Replies

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This season, our pillow collection is all about color, texture and pattern. We spoke to one of our lead in-house textile designers, Sandra, to learn more about the inspiration behind this bold new look.

Most of the patterns in our new pillows have a distinctly global feel, and were inspired in-part by trips our design team took to Barcelona and Morocco. Two patterns in particular — Ikats and Suzanis — are traditional prints commonly found in these two regions.

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Our design team took those traditional patterns and updated them with unusual colorways for a Pottery Barn twist. Using current color trends with classic global patterns transformed their look and feel.

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One of our favorite pillows for the season, the Mercer Ikat, is based on a traditional Uzbekistani pattern, but the combination of navy, sunflower yellow and berry make it stand out. The pattern itself is made with a rustic linen tissue, appliqued and embroidered to the pillow for a casual look that doesn’t feel too precious.

To see the rest of our new pillow collection, click here.

Behind the Design: Interview with Photographer Alicia Bock

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Having grown up in the water-bound states of Michigan and Florida, photographer Alicia Bock‘s work is often influenced by large bodies of water. Even when water isn’t directly in her work, it’s easy to see its impact in Bock’s soothing photos with blue hues, cool undertones and soft, filtered light. Bock’s work instantly catches the eye — and we’re proud to host some of her newest pieces on potterybarn.com! We spoke to Alicia to get the scoop on her inspiration, favorite spots to snap photos and more.

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Above: Lost

Q: It’s great that you’re self-taught. Can you tell us how you started getting interested in photography?

A: I think this life is in my blood. My grandparents, my dad, my cousins; we are a sentimental group. I can’t remember not having a camera, or not being in front of my dad’s. My Grandma always had a Polaroid full of film, and she is the reason for my Polaroid obsession today.

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Above: January’s Day Dream

 Q: When did you decide to pursue photography professionally?

A: When my daughter was born (11 years ago) I quit my non-profit job to stay home with her and found myself not only taking a lot of pictures of her, but the rest of my world too. Along the way someone suggested I should apply for a local art show, which I did. Thankfully, those first few customers were receptive to my style, and I never looked back.

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Above: It Was Always You

Q: What’s one of your favorite places to photograph? Why?

A: Any beach, but I am very partial to the beautiful Great Lakes that surround my home state of Michigan. They are the places of my favorite memories, and most relaxed moments, which I think comes across in my work.

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Above: 2900 Miles #6

Q: What kind of advice would you give a beginning photographer who wants to become a professional?

A: My best and really all encompassing advice is work hard. I work harder at this than I have ever worked on any job where I worked for someone else, and I think most people who are self-employed will tell you the same. Make a business plan, and read books/websites/articles about running a business just as much as you read about photography.

ALICIA BOCK

See more of Alicia’s work at potterybarn.com. 

 

Behind the Design: Our New Homescent Packaging

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When presented with the challenge of redesigning our homescent packaging, our in-house design team decided to take a different route. Instead of replicating traditional home fragrance packaging — like the big plastic trays and boxes that we’re used to seeing in stores — they wanted to design something that felt much more special — and much more like Pottery Barn.

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Drawing inspiration from more elegant and streamlined perfume packaging, the team developed what you’ll now see in Pottery Barn stores: a clean, colorful package that immediately catches your eye. What’s different? First off, these new designs use less materials and space. The reduced package size fits each product perfectly and cuts down on production and material costs.

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Next, each new fragrance has its own specific color palette, chosen to associate with each scent’s distinctive feel. Pantone color swatches helped to define each scent’s visual identifier when the team was creating this new color palette.

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The boxes got a blast of style with new patterns, too. With the help of our in-house textile team, our packaging designers chose bold, graphic motifs that are iconic to the Pottery Barn brand.

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Kraft and gold foil labels fall in line with the rest of our rustic luxe style packaging.

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Lastly, these new boxes are made for easy gifting. The different patterns inside and outside of the box add contrast and color, and allow for a completely reversible box design. Since the boxes are made with friction locks instead of glue, they can be folded inside out. If you’re in need of a last minute hostess gift, simply purchase one of our homescents at a store, turn the box inside out to eliminate any branding, and you have instant, beautiful wrapping ready to go.

See our full homescent collection here. 

We Love SF: Newly Remodeled Outerlands Offers a Cozy Refuge for SF Surfers

Behind the Scenes, We Love SF | | | 1 Reply

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Known for its foggy days and proximity to the Pacific Ocean, San Francisco’s Sunset neighborhood is a bonafide surfer’s paradise set on the outskirts of the city. Outerlands, one of the neighborhood’s best known restaurants, was initially established as a refuge for surfers from the cold.

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Over time, an innovative but comforting menu established Outerlands as a go-to restaurant throughout the entire city, and the tiny restaurant soon outgrew its limited square footage.

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After a 5-month remodel, the restaurant has finally reopened. The larger space offers more seating and plenty of extra perks, but still maintains the same warm, rustic feel with reclaimed wood walls, rustic wood seating and bold wood and ceramic light fixtures.

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An expanded bar provides 10 extra bar stools for customers and a new and improved cocktail menu.

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Both small and large tables line the walls of the new space, offering 20 additional seats.

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A larger kitchen now allows the staff to bake more of the restaurant’s infamous bread for the breakfast, brunch and lunch menu.

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Owners David Muller and Lana Porcello designed the space themselves, combining their favorite parts of their beloved restaurant with extra square footage and selectively modern elements.

The next time you’re in San Francisco, visit the new Outerlands Restaurant at 4001 Judah Street.

Let’s Go Local: Pottery Barn Hosts Our First Ever Makers Market

Behind the Scenes, We Love SF | | | 5 Replies

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Let’s face it — you can find all sorts of beautiful things in a Pottery Barn store, but jewelry usually isn’t one of them. But on the night of May 29th, things were looking a little different in our Chestnut Street store in San Francisco.

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For our first ever Makers Market, we worked with Square Market to host local, independent artisans to sell their handmade goods in our store and connect with the local community.

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Handmade jewelry, iPad cases, leather totes and graphic prints were artfully placed on Pottery Barn furniture throughout the store.

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The five local artisans — Honey & Bloom, Zelma Rose, Hellbent, DODOcase and Joshu+Vela — mixed and mingled with about 100 customers who couldn’t wait to learn more about their local artisan community.

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It was so inspiring to see such talented work from our San Francisco community — stay tuned for more!

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We Love SF: Genuine Soul Food and Live Jazz at 1300 Fillmore

Behind the Scenes, We Love SF | | | 1 Reply

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Even though 1300 Fillmore was designed with history in mind, it still has one foot firmly in the 21st century. Often noted as one of the best designed restaurants in San Francisco, the brainchild of David Lawrence and Monetta White manages to pay tribute to the Jazz Era of San Francisco’s Fillmore Street and the city’s current urban vibe all at once.

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The restaurant consists of two distinct areas. Walk in the front door, and veer to the left, and you’ll be transported to a timeless jazz-style lounge. 1950s style leather furniture stands out against backlit black and white photos of jazz and blue legends.

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Walk straight ahead past the hostess booth, and you’ll enter the more modern dining area (with plenty of jazz era undertones). A menu of authentic soul food and a live jazz band completes the experience.

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Interior designer Colum McCartan designed the space to emulate what Lawrence and White love most about this neighborhood, this time period and this style of music. Custom furniture and light fixtures, warm wood and plush leather couches give the dining room the same relaxed but luxe vibe as the lounge and bar.

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Next time you’re in San Francisco, visit 1300 Fillmore for live music, cocktails and genuine soul food. 

Glitter Guide Takes Over Pottery Barn’s Instagram

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Did you catch Glitter Guide‘s takeover of our Instagram this weekend? We had a blast seeing a sneak peek into a day in the life of the creative  gals behind this gorgeous site .  If you missed our first Instagram takeover, don’t worry — we’ve compiled our favorite shots and captions from our #pbtakeover with Glitter Guide, below.

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Good morning! It’s breakfast time. 

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#TGIF! Don’t forget to stop and smell the roses this weekend. 

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Picnic in the park. Taking a moment to relax and soak in the sun. 

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Pizza. That way. 

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Signs of summer: fairy lights! 

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Time to welcome the weekend with bubbles on the patio. 

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Morning! You can find us here today, reading magazines and beating the heat. 

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Warm weather calls for lunch alfresco! 

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Wine party prep. Happy weekend! 

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Margs + chips + salsa = the only way to properly survive the heat.

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Taking in this view. #lovecalifornia 

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Cocktail and cookie time!

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Wine tasting + warm nights outside.